Limo University Announces New “Done For You” Marketing Product Line

Nashville — Limo University (Limo U) announced a brand new product line intended to ease the marketing pain of limousine companies across the country. With a suite of fully-complete marketing campaigns that focus on gaining new, targeted customers and recruiting new chauffeurs, Limo U aims for new grounds in digital marketing.

This new product line up, which will expand to include other campaigns and programs, initially includes a Holiday Lights Tour campaign, Executive Admin Acquisition campaign, and a chauffeur recruiting kit.

All campaigns include creative and targeting assets for Facebook ads, sales pages, and email marketing funnels. Also included are videos and tutorials that show and explain how to set everything up, making it a viable solution for first-time marketers and pros alike to deploy comprehensive marketing campaigns in days, not weeks.

Future campaigns will deploy seasonally, matching the consumer trends all limousine operators see on an annual basis, which will allow Limo U to continue to provide relevant and pertinent products for limo companies across the country.

Visit limogrowth.com for more information.

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Driving Dynamics Builds on Its Relationship With DriveTech to Reduce Driving Risk in North America

Newark, Del. — Driving Dynamics, a provider of advanced performance driver safety training for fleet-based organizations is excited to announce it has signed an agreement with DriveTech International to join its global training partner network and for reseller rights in North America.

DriveTech is the global driver safety management arm of Great Britain’s Automobile Association with a presence in over 95 countries and offering training solutions in 35 languages. Under this agreement, Driving Dynamics will add DriveTech’s driver safety and risk management solutions to its portfolio of services. This initiative, which includes a program of behavior-based assessments, e-learning, and on-the-road coaching has been two years in development and tested by Driving Dynamics under a pilot program.

“We are excited to build upon our established relationship with Driving Dynamics in order to expand the delivery of our global driver safety management solutions in North America,” said Dr. Nigel Pratten, DriveTech’s director of product solutions and training. “Too many people driving for work are being killed and injured every day. That’s why we are working with Driving Dynamics to improve driver safety and reduce the costs of running fleet operations significantly. By working together with partners in over 95 countries, we are successfully supporting global blue chip clients to reduce the driving risk for their employees throughout the world.”

Under its DrivActiv digital services brand, Driving Dynamics will now offer scientifically-proven online psychometric assessment tools developed at Cranfield University, a globally renowned academic institution, and based on 30 years of research into driver behavior. Included in this online suite of services are driver behavioral risk assessments and driver self-assessments. International driver perceives his or her performance behind the wheel.

Assessments can be used by fleet operators as a standalone tool or as part of a comprehensive program where both assessments are assigned as a prerequisite to on-road coaching and used by the Driving Dynamics instructor to target interventions at specific driver behaviors. Upon completion of the half-day on-road session, the coach instructor debriefs with the learner(s) and completes a 50-question evaluation immediately available online to the driver and their company.

“This alliance underlines Driving Dynamics commitment to be the driver safety training provider of choice for fleet companies, fleet operators and strategic service partners by offering the breadth and scope of the highest quality services,” said Art Liggio, Driving Dynamics’ president and CEO.

Visit drivingdynamics.com and drivetech.co.uk for more information.

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DriveProfit Welcomes New Director of Product Development

Jaimie McLaren, Director of Product DevelopmentNewtown, Conn. — Boutique premium transportation and travel services marketing agency, DriveProfit, recently welcomed well-rounded administrative professional, Jaime McLaren, as its new director of product development. With over 15 years of experience  in providing support to corporate executives and board directors for small and large organizations, McLaren will be working closely with DriveProfit Founder and CEO Patricia Charla as well as the company’s development team, on the creation, documentation, marketing, and training of new products.

“I had the pleasure of working with Pat during my tenure at my last position and have always been impressed by the attention to detail and professionalism of Pat and her team. So, when I was offered the opportunity to work for her, I jumped on it,” said McLaren. “I enjoy working in the ground transportation services industry and have always been attracted to the technology and marketing that help drive corporations. I’m excited and honored to be a part of the amazing DriveProfit team and look forward to helping drive innovation for our industry!”

Prior to joining DriveProfit, McLaren was Director of Operations for chauffeured services company, Concierge Limousine.

“I’ve known Jaime for years, and she has always been incredibly professional, knowledgeable and a joy to work with,” said Charla. “I’m thrilled to finally have her on the DriveProfit team. I know that her skills and expertise will help us further our work to bring new, creative and advanced solutions to our clients.”

DriveProfit provides a complete suite of services to support companies in the premium transportation and travel services industry. From graphic and web development to social media marketing and copywriting, DriveProfit can craft the marketing and communications materials necessary to grow a business.

Visit DriveProfit.com for more information.

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Marcou Transportation Group Acquires Boca Raton Transportation

Boston — Marcou Transportation Group, owner of Dav El/BostonCoach, has acquired Boca Raton Transportation, which has served customers in Palm Beach, Broward, and Miami-Dade counties for nearly 40 years.

Scott Solombrino, president and CEO of Dav El / BostonCoach Boca Raton Transportation was founded in 1978 by P. Rodney Cunningham, who has owned and operated successful limousine, taxi, and airport shuttle companies in Delaware, Ohio, and South Florida. Boca Raton Transportation specializes in airport transfers, golf charters, dine arounds, and other services, and is the exclusive transportation company for the Boca Raton Resort & Club.

“I am very pleased that Dav El/BostonCoach is expanding its services in Florida with our new location in Boca Raton; this is a great addition to our locations in Miami and West Palm Beach,” stated Scott Solombrino, president and CEO for Dav El / Boston Coach. “Boca Raton Transportation has enjoyed a great reputation for nearly 40 years, and we will build on that tradition to make our brand stronger and enable us to continue providing the very best premium transportation services in South Florida.”

Cunningham will continue to manage the Boca Raton operation and grow the business in South Florida.

“Marcou Transportation Group is an organization with an innovative, forward-thinking philosophy that always exceeds client expectations, and we’re proud to become a part of it,” Cunningham said. “We’ve served our customers for nearly 40 years, and with this acquisition, we look forward to continued growth as we embrace the technologies that have helped make Marcou Transportation Group the industry leader.”

Terms of the acquisition are not being disclosed.

Visit bostoncoach.com for more information.

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Culdesac Chauffeur Service President and CEO Establishes Scholarship Fund

Kevin J. Polite, president and CEO of Culdesac Chauffeur ServiceWashington, D.C. —Kevin J. Polite, president and CEO of the Washington, D.C.-based company Culdesac Chauffeur Service, recently announced the establishment of the Kevin J. Polite scholarship fund, which benefits the Hillman Entrepreneurs Program at Maryland’s Montgomery College. Montgomery College is Polite’s alma mater, where he once led as student body president.

“I attended this community college prior to transferring to the University of Maryland. It gave me…an opportunity to attend a 4-year university. I am forever grateful for this and would like to provide that same gift to future entrepreneurs,” said Polite.

The Hillman Entrepreneurs Program is a three-year scholarship and educational program that supports, develops, and graduates students who want to give back to their local communities. Students complete their Associate Degree at Montgomery College and their Bachelor’s Degree at the University of Maryland, College Park, earning a minor in Technology Entrepreneurship.

Polite established his company, Culdesac Chauffeur Service, in 2009 with a single vehicle, and has grown the company to offer multiple sedans, SUVs, limousines, and buses, as well as an auto detailing company. His business continues to grow in the competitive D.C. market, with client demand doubling each year.

Polite is excited for the future of the youth his scholarship will serve. “In speaking to these young entrepreneurs, I know they are our next generation of world changers,” he stated.

Polite encourages all entrepreneurs to give back to the next generation of entrepreneurs and innovators. He welcomes tax-deductible donations to his fund, which is managed by Montgomery College.

Visit culdesacdc.com for more information.

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ALA Launches New Website to Enhance Experience

Jeff Conly, ALA PresidentTempe, Ariz. — Signifying its efforts to further support local limousine and ground transportation companies, the non-profit Arizona Limousine Association (ALA) recently launched its new website, AZLimousineAssociation.com. The website marks new actions from the organization aimed at more actively helping Arizona’s licensed operators. On the website, active members, as well as operators interested in membership, can find details on state compliance and remain informed on ALA affairs by reading the board’s meeting minutes. The ALA aligns closely with the National Limousine Association to ensure uniformity and best practices within the industry as a whole.

“The ALA works to even the playing field, so our industry can provide service without the overlapping web of conflicting regulations that inhibit our growth, which transportation network companies, or TNCs, are exempt from,” said ALA President Jeff Conly of Vitesse Worldwide. “As a source of information and fellowship, the new ALA website serves as our latest effort to keep limousine and ground transportation companies competitive in Arizona’s landscape.”

Providing resources and information to help members operate effectively and profitably, the ALA educates chauffeured transportation operators, suppliers and vendors, as well as local and regional associations, to ensure their continued growth, development and prosperity. The association also works to create a harmonious environment for ground transportation operators in the State of Arizona, while allowing companies to compete ethically, as well as learn from each other.

The ALA is also the voice of the Arizona luxury ground transportation industry on legislation and issues affecting the limousine and chauffeured car community, especially concerning freedom in the workplace for independent contractors and operators.

Members of the ALA are entitled to exclusive discounts from vendors. ALA members also gain access to resources that include, but are not limited to, legislative templates and tools for local use, free seminars on limousine business management and TNC resources, including sample letter templates and a state policy advocacy checklist. Additionally, ALA members receive savings on various discount programs that are designed to more than pay for ALA membership

Visit AZLimousineAssociation.com for more information.

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Cadillac CT6 Boasts Performance, Panache

Cadillac has continued to evolve the concept of the sport sedan. With the CT6, it has crafted a stately, plush, large sedan with engaging driving dynamics.

Aim the CT6’s sharp steering toward a curve and this big sedan seems to shrink in size, carving up twisty roads with confidence. And yet the supple and composed ride befits a flagship.

Consumer Reports article here

Keywords

Cadillac   Cadillac CT6   new sedans   new vehicles   premium luxury sedans   Vehicle Reviews   

 

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GoundWidgets To Premiere New Product At LCT-NLA Show East

GroundWidgets proudly announces its new version 1.7 of the “Ground-On-Demand” (G-o-D) mobile app, for the upcoming LCT-NLA Show East in Atlantic City, Nov. 8-10, at the new Harrah’s Resort. This new and improved mobile solution will allow operators to compete effectively with Uber and other transportation network companies (TNCs), says GroundWidgets in a press release.

There is a YouTube video of a live demonstration of both the passenger and driver apps, as well as the custom dashboard for company administrators, at http://ift.tt/1GR7IVB.

The latest features in the new version 1.7 include:

• Works in background mode so driver can receive bookings while using other apps or on phone.
• New “Uber-like” pricing allows for taxi meter pricing (available option) based on time and distance traveled.
• Turn on or off additional key features with the expanded configurable dashboard.
• Scheduled rides (Ride Later) as well as on-demand (Ride Now) capability.
• A “white label” version that uses your company’s brand.
• A website for passengers to book rides.
• A very low fee per trip that is a tiny fraction of what the TNC’s charge.

Ground Widgets will be displaying the Ground-On-Demand solution November 8-10, at Harrah’s Resort and Convention Center – Booth 1 of the LCT-NLA Show East. Ground Widgets can be reached for demos and other inquiries at 201-693-4150, and sales.info@groundwidgets.com.

Source: Ground Widgets

Keywords

apps   GroundWidgets   LCT-NLA Show East   mobile technology   mobility on demand   technology   

 

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Taxis To Get Tech Update To Better Compete With TNCs

Taxis are about to get a technology makeover. Flywheel, the Redwood City, Calif., technology company that works with the taxi industry, announced Oct. 29 it will begin piloting in San Francisco an all-in-one GPS-based smartphone taxi meter, which will replace existing technology in participating taxis.

Los Angeles Times article here

Keywords

apps   customer service   on-demand service   startup   taxis   vehicle apps   

 

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