Showing posts with label April 05. Show all posts
Showing posts with label April 05. Show all posts

Wednesday, April 5, 2017

Why Character Matters — And Costs — In Business

<p>(Wikimedia Commons image by Ethics Unwrapped)</p>LAS VEGAS — You could not have unwrapped a better publicity gift to the limousine industry than the infamous video of Uber CEO Travis Kalanick losing his temper with a driver who criticized his business model. It just said and confirmed so much.

Had this been a one-off incident, most of us would chalk it up to a bad moment, bad night, or a bad mood; we’ve all been there. With Kalanick, however, it was the raw impromptu episode that underscored a public pattern of arrogant, defiant behavior and flouting of norms and rules. It’s one thing to be a swashbuckler if you’re a grown-up who’s earned a record of creating good works. It’s another if your company supplies an inexcusable serial drama of safety and crime-related incidents, threats, and harassment. Were it not for the convenience Uber offers and the political and public relations warriors it pays for, Uber would have joined the dung pile of corporate disgrace a long time ago. It may still yet.

Here again we have another Exhibit A of inconsistent values, or ethics, in a successful, self-made entrepreneur or business figure. Public and private don’t quite match up. We’ve seen one leader after another fall into this trap.

How appropriate then that the keynote speaker for the International LCT Show, former pro-football player-turned-coach-turned ESPN commentator Herm Edwards, spoke on this very topic March 13. “What you do in the dark comes to light. When faced with conflicting thoughts and desires, never compromise your integrity. It’s not an option.”

No matter what changes or obstacles emerge, you always stay true to your values and principles, Edwards said. Even when facing lonely decisions; even if it costs you money and attention in the short term. Colleagues, teammates, and subordinates are watching.

That applies to all businesses and vocations, at all times, including the chauffeured transportation industry.

The keynote theme segued well into a Q&A stage interview the next day with Steven Hill, author of “Raw Deal: How The Uber Economy and Runaway Capitalism Are Screwing American Workers.” Hill contends Uber and gig-economy companies are shredding the labor- and income-stability of America’s full-time employment economy. A freelance gig labor market where more workers juggle for-hire jobs does not produce a confident economy where consumers save, invest, and spend. They just work to survive. That, in turn, diminishes everything down the economic line and splinters the social fabric.

How does Uber get away with this? Because it misleadingly calls itself a “technology company” and avoids rules that apply to similar businesses and industries, which have to spend more money to comply and are undercut. Why does Uber do this? Because it can, and because it lacks defined principles and values applied and trained across the board. Where does that come from? Cue the Kalanick video.

What’s needed here is what I call the “get-real reset,” to borrow some common slang. Sometimes you don’t have to look far to find it.

In the video, I must admit I was just as fascinated with the moments before the little meltdown. Most of the backseat cam footage shows a 40-year-old CEO shimmying and flirting between two females like an insecure, scamming college guy. Based on the conversation, they did not seem to know him very well. It’s easy to scoff at and ridicule his behavior, but as a former single adult, I can relate somewhat.

Had the video just shown a youngish CEO acting socially awkward, Kalanick may have earned himself some goodwill. People naturally relate to those human moments. Better yet, had he simply handed his card to the driver, thanked him for his honesty, and told him he wanted to talk further, it could have been a pleasant surprise, maybe even the start of a new persona. But that would take some maturity and growing up.

The more time I spend with businesspeople — interviewing, visiting, networking, and then writing about it all — the more I see how character counts for more than talent, wealth, skill, and ambition combined.

Takeaway lesson: If you clean up your act in private, you don’t have to worry about the public, no matter your station in life. When you abide by proven values that endure, it’s easier to be genuine, whether someone is looking or not. And it affects more people than you’ll ever know.

Keywords

business ethics   How To   ILCT 2017   keynote speakers   LCT editor   Martin Romjue   TNCs   Travis Kalanick   Uber   

 

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Tuesday, April 5, 2016

CRLA Crafts Plan to Rewrite TNC Bill

Charlotte, N.C. — Members of the Charlotte Regional Limousine Association (CRLA) met up March 29 to discuss their approach to seeking a level playing field in the face of a bill allowing TNCs to operate across the state.

According to CRLA Secretary Laura Canady of CLT Express, text from that same bill—a nearly verbatim version of other ordinances that Uber has helped write—prohibits any city or county from regulating TNCs, creating an increasingly uneven playing field for regulated luxury ground transportation and taxis alike.

Additionally, “there is no other city in either of the Carolinas that regulates the way that Charlotte does,” which has caused a considerable amount of grief for those operating within the city’s limits and under the auspices of the Passenger Vehicle for Hire Department of the Charlotte-Mecklenburg Police Department.

“They regulate us, and so we have chauffeur permits and fees, vehicle permits and fees, and company permits and fees, so a few of us with larger fleets are paying quite a sum of money to operate in the city of Charlotte,” Canady said. “It’s always been a thorn in our sides but we have always participated instead of going rogue because we believe in certain regulations, and we want the city to be held to a higher standard.”

Now, however, CRLA has retained the services of an attorney well-versed in not only the association’s needs but also “all of the key players” from both the Charlotte City Council and city attorney’s office with whom it’s necessary to continue a dialogue. After members of the association’s executive board met to determine its attorney’s direction and the bargaining chips CRLA has in its favor, a battle plan has emerged for moving forward.

“We sat there as an association and agreed that we want our attorney to reach out to a couple of city council members who are on safety committees, and they’re the ones who are going to be helping rewrite this ordinance,” Canady said, adding that CRLA members and non-members operating in Charlotte alike have also pored over the ordinance text section by section to identify passages that are either outdated or apply only to taxis. “We asked our attorney point-blank what our changes are for getting what we want, so we’re aiming high and ready to negotiate.”

Canady added that she believes Uber’s “ways will pass” as the riding public finds that TNCs disregard the very regulations developed to promote safety in traditional transportation.

“Uber will always be there: It’s a great technology, but I think that the big wave they’re on now will level off,” she said. “As people learn more about some of the negatives, they’re going to ask, ‘Well, why aren’t you fingerprinting your drivers? Why aren’t you doing a more thorough background check?’ And so those of us already doing that will be fine, and we’ll be able to tell our clients that this is something we’ve always done. Safety has always been a key factor for us.”

The next CRLA meeting will be May 4.

Visit mycrla.org> for more information.

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How To Manage Your Online Reputation

Why So Important?

During the past 15 years, companies such as Yelp and TripAdvisor have changed the way consumers choose businesses and vendors. In fact, Brightlocal.com, a company that monitors online consumer activity, conducted a survey in 2015 that revealed nine out of 10 people will search a review site before engaging a particular business. Nearly 90% said they trust the online reviews and ratings, and use it to guide their decisions. A company with only a few stars and many negative reviews can easily rule you out as a potential vendor.

How Many People Use Review Sites?

The largest site in the world allowing members to review a business is Facebook. With 1.6 billion users, if someone gives you a negative review, that’s how many people could potentially see it. That’s more than the population of China, the most peopled country in the world. Although it is unlikely that all Facebook users would actually see a review of your business, potential customers snooping reviews about your company are sure to see it. Every month, Yelp dishes up 168 million reviews to searches on everything from limousine companies to restaurants, auto repair facilities to veterinarians. About 230 million people have downloaded the TripAdvisor app on their mobile devices and 190 reviews are added every minute of every day, according to TripAdvisor. The bottom line is too many people visit these sites for you to ignore them.

What Is “Managing Reviews”?

The first part of managing reviews is to “claim” your page with the site. All review sites have a link similar to “Is this your business?” that allows you to claim ownership of the business being reviewed. This enables you to respond to reviews by either thanking the client for a positive review or addressing a negative review with your side of the story. While you may not want to air out your dirty laundry for the world to see, you are better off posting a simple statement such as, “Thank you for bringing this situation to our attention. We will focus on improving in the future to avoid repeating a mistake such as this. Please contact our office so that we can make this right with you.” This lets people know your clients are important to you and you know how to engage them. To accomplish this, you must have someone who checks the pages for negative reviews and has the authority to address any issues immediately. Once you claim your page, you will be notified when people review you.

Marketing Usage

Once you have claimed the page, you not only can respond to complaints and praises, but you also will have the opportunity to make special offers targeted at new clients. Remember, they looked you up on Yelp because they consider engaging your service. These sites allow you to post photos of your fleet, offer coupons for first time users or repeat clients, and tell potential clients about your business. Since they are already checking you out, you should make it easy to do business. Add a link to your own website or directly to your reservations page if you offer that technology. If you do, make sure you say so in the description of your business on your page. If your business doesn’t appear on TripAdvisor.com or Yelp, add it yourself and ask some of your clients to post reviews for you. You should encourage clients to give positive reviews as most people only do a review when they are angry. Make sure your page is maintained with positive reviews that make negative reviews seem like they come from negative people.

Using Data For Improvement

No one likes to read a bad review of their business. Whether it is a Broadway actor or the chef at the hottest restaurant in town, it stings to read about your trips and falls for the world to see. However, put your feelings aside and read what people are saying repeatedly about your business and make corrections. Obviously, if four people post reviews about dirty vehicles, you have a problem in that area. If six people post reviews of how wonderful a particular chauffeur was in his service delivery, take the time to praise the employee and make him aware of the reviews.

Keywords

customer service   Facebook   Facebook marketing   Google   how to   Jim Luff   New Operator   operations   smooth operations   Social Media   social media marketing   Twitter   

 

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Cadillac To Spin Off Primary Models Into Escalade Name Brand

<p>Attendees check out the Cadillac Escalade during the International LCT Show, March 1, 2016.</p>Cadillac will rebrand itself as ‘Escalade,’ leveraging the equity of its aspirational flagship SUV, Cadillac marketing chief Uwe Indahaus said April 1 on a phone conference.

After a shocked response to the conference call announcement, Indahaus elaborated on the rationale of the decision, saying it was based on the popularity of the Escalade name. It’s no secret that the luxury SUV continues to draw in younger, affluent buyers to the brand – compared to other models.

By 2017, the Escalade brand will feature the alphanumeric ATS, CTS, CT6, XT5, V-Series and other vehicles soon to be announced. Meanwhile, the Escalade SUV itself will be renamed the XT10. Cadillac is expected to revert back to a more traditional naming structure, as luxury brands such as Bentley and Rolls-Royce have demonstrated that there is zero issue in using actual names like “Phantom” and “Mulsanne.” Whether or not names like “Fleetwood” or “Brougham” will make a comeback is unknown. Yet, there are already unconfirmed reports of Cadillac working on extremely high-end luxury vehicles.

GM Authority blog article here

Keywords

Branding   Cadillac   Cadillac CT6   Cadillac Escalade   General Motors   GM   OEMs   

 

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Chosen Payments Wins Prestigious Award

Moorpark, Calif. — Chosen Payments, a recognized name in livery credit card processing, has been named to the First Data ISO Clients President’s Club. First Data is the world’s largest credit card payment facilitator in the world and owner of the popular Star interbank network. This is the fourth year in a row the company has received the award symbolizing excellence and growth in 2015.

The President’s Club is the company’s highest sales distinction, reserved for its top producing clients. “We are very grateful to our amazing clients and partners who have helped us achieve this prestigious award,” said Chosen Payments CEO, Jeff Brodsly.

Brodsly founded the company in 2008 after working for many years in the credit card processing business as a sales agent. Brodsly said that he started Chosen Payments with merchants in mind and had a vision of providing more than just credit card processing services. The company motto is, “Your Partner in Success” and to that end, the company has entrenched itself in the ground transportation industry, he says.

Chosen Payments has provided financial support and assistance to many state and national industry associations to the direct benefit of their members. Brodsly serves on the board of Greater California Livery Association (GCLA) and Limousine Association of New Jersey (LANJ) while VIP Client Relationship Manager Sarah McKee serves on the board of the Colorado Limousine Association (CLA), lending their business expertise to the organizations showing the deep commitment to their clients. The company also provides sponsorship of many industry events.

The company’s partnership approach includes providing personalized customer service through the use of dedicated relationship managers and cost-effective solutions, says Brodsly. The company provides services such as credit card processing, check processing, gift/loyalty programs, ATMs, merchant cash advance, and mobile applications.

Visit chosenpayments.com for more information.

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WMLA to Introduce New Executive Administrator

Rockville, Md. — The Washington Metropolitan Limousine Association (WMLA) will be holding a meet-and-greet organizational meeting at Timpano from 11:30 a.m. to 1:30 p.m. April 19.

In addition to the opportunity to meet WMLA’s new Executive Administrator Mary Presley, the gathering will also serve as a forum to discuss both the direction and the future of the association.

“We are currently working on a new website, which we hope to launch by the end of April, as well as encouraging any potential new members to join and help grow the organization,” Presley said.

Those interested in serving on the WMLA board are welcome, as positions needing to be filled within the association will be discussed. The association also is currently seeking sponsors for this upcoming meeting.

Email tourtrvl@comcast.net for more information about WMLA and ways to get involved with the association.

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Marcou Acquires Miami’s Worldwide, Sells Harrison Global

Boston — Marcou Transportation Group dba Dav El Miami recently announced that it completed the acquisition of the assets of Worldwide Transportation in Miami, Fla. The company will be called Dav El of Miami.

Worldwide Transportation was founded in 2001 and provides transportation services to an array of corporate and event clients. It has a fleet of over 70 vehicles and provides service nationwide in 25 metropolitan areas and serves more than 500 destinations worldwide. The acquisition is the culmination of the company’s successful strategy to eliminate debt and strengthen liquidity while continuing to provide high-quality chauffeured transportation services to its thousands of clients.

“Dav El Miami has negotiated with Worldwide over the last few months to execute a financing transaction, ultimately leading to this acquisition pursuant to Section 363 of the bankruptcy code,” said Scott Solombrino, president and CEO of Dav El | BostonCoach. “We believe the company is an industry leader with an incredibly bright future, and we are eager to work with the management and employees to continue to build the business. We expect to become the largest chauffeur transportation company in South Florida.”

In addition to the acquisition of Worldwide Transportation, Dav El │ BostonCoach acquired San Diego’s Torrey Pines Transportation and Chicago’s Metropolitan Limousine in recent months.

In other news, Marcou Transportation Group has agreed to sell its Harrison Global dba BostonCoach in the Raleigh-Durham market to longtime partner, Academy Bus.

Academy Bus began operating in the Raleigh-Durham market over a year ago with a fleet of 30 full-size motorcoaches.

“After a 40-year relationship with Academy Bus, we felt that a sale of these assets to our longtime partner was in the best interests of our Raleigh client base,” said Solombrino. “Our goal is to build a deeper customer base in larger markets across the globe. Having Academy already in the market created a rare opportunity for a strategic shift of our resources.”

“We are excited to be a strategic partner of our longtime business associates at Dav El | BostonCoach,” said Francis Tedesco, CEO of Academy Bus. “Academy Bus is thrilled to expand our service in the Raleigh-Durham market. We have been in the market for over a year now and seen tremendous demand in a short amount of time. We look forward to providing our clients with the highest level of customer service they have become accustom to for years to come.”

Terms of the deals are not being disclosed.

Visit bostoncoach.com for more information.

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Quarterly HALCA Meeting Sees Wide Scope of Topics

Houston — When members of the Houston Area Livery and Charter Association (HALCA) met up at the Crowne Plaza on March 22, CD’s Director of Events Jess Pavlow was among those present for an evening of discussing industry, local, and association topics.

The meeting kicked off with previews of upcoming events, like the city’s basketball-centric trifecta of the March Madness Music Festival, NCAA Final Four, and Fan Fest. Operators were told to prepare themselves for extended hours of operation to accommodate the surge of 70,000 out-of-towners as well as locals all looking for transportation to and from the high-attendance events—though there won’t be staging areas for parking, so all vehicles will have to leave upon completing their drop-offs.

HALCA President Wes Hart of American Corporate Transportation then introduced the association’s board members: Matt Assolin of Nikko’s Worldwide Chauffeured Services, David Dillon of Carey Houston, Ismael Abed of La Bresse Limousine, John Ferrari of AFC Transportation, Kevin Claypool of Atlas Corporate Transportation, Younis Ouazdi, and Moe Boughaba of Houston Corporate Transportation.

Assolin then reported on HALCA’s December holiday party, which saw an attendance of more than 150 members and supporters while raising more than $2,500 for the association, which will be reinvested right back into HALCA and its operating fees.

Representing HALCA’s Website Committee, Ouazdi provided updates about her goals for the association’s website, which include SEO, payment systems for members, a blog, newsletters, recaps of meetings, a Q&A section, and a member database. She is also looking for input and opinions about any other features or options that would best serve HALCA’s membership.

NLA’s upcoming Day on the Hill, scheduled for April 25-27 in Washington, D.C., was also discussed, as were the benefits of the event’s opportunities for face-to-face conversations with legislators. With TNCs’ worker categorization and the industry’s vehicle depreciation concerns still hot-button issues, members are hoping that the legislative days will help make some headway toward resolutions.

The meeting closed with conversations concerning Houston’s TNC operations, especially in regard to ground transportation companies losing business because of them. Members are looking to soften their unified efforts of speaking about TNCs, as negativity casts an unflattering light on the industry, as well as seeking the assistance of the local bus industry to strengthen their numbers.

The next HALCA meeting will be June 21.

Visit houstonlimos.info for more information.

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The Gronk Bus and ETS Team Up to Bring the Party to People

Randolph, Mass. — ETS International, a Boston-based ground transportation company, recently entered into an agreement to handle the reservations for The Gronk Bus, a 25-passenger party bus designed by New England Patriots tight end Rob “Gronk” Gronkowski and his family.

Customized inside and out by the Gronkowski family, The Gronk Bus includes such amenities as two flat-screen TVs (43 and 24 inches), ceiling LED lighting depicting a football field, a lighted party wall showing a football scoreboard with the final results of the 2015 Super Bowl, Gronk memorabilia, a bar, restroom, and a dancer pole.

To announce the partnership, Dan Gronkowski said on behalf of the family, “Our goal was always to make The Gronk Bus not only accessible to as many people as possible, but also make that access just a simple app away. With ETS we found the perfect partner, a company with strong Boston roots who not only knows the ground transportation game but a company that has at its fingertips the latest technology our customers need and expect.”

With close to 100 drivers and a fleet of 50 vehicles, ETS International has won numerous industry awards. And according to ETS President Johnny Greene, this relationship is another feather in the company’s cap.

“Next to maybe Tom Brady, there’s no bigger personality on the New England football scene than Rob Gronkowski,” said Greene. “We think allowing people to ‘party like Gronk’ is a tremendous idea and we are excited about the role we will be playing in helping to bring the party to the people.”

ETS International will use its advanced technology and 30 years of limousine experience to not only utilize its base of award-winning drivers, but also implement its state-of-the-art customer service technology into making The Gronk Bus’ reservation process as easy and customer friendly as possible, said Greene.

Rob Gronkowski added, “I enjoy surrounding myself with winning players, and ETS International has shown over the years that they know how to do it right!”

Visit etsintl.net> for more information.

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Biz2Credit Partners With Advantage Funding

New York — Biz2Credit, a leading online resource for small business finance, recently announced a partnership with Advantage Funding, a leading transportation finance firm in the U.S. and a provider of equipment financing and leasing solutions for nearly two decades.

Through this partnership, Advantage Funding will utilize the acquisition channels on Biz2Credit’s small business lending marketplace, which has delivered more than $1.3 billion in financing to thousands of small and mid-sized companies, to provide finance for commercial vehicles to end users. Advantage Funding will back the loans originated through Biz2Credit.

In addition, Advantage Funding will gain access to a full range of technology and business solutions, including data and risk analytics through Biz2Credit’s patented BizAnalyzer Score, which enables lenders to fund transactions with an increased level of confidence.

“We are always looking for ways to expand the services that we offer to our clients,” said Al Damiani, CEO of Advantage. “Through our arrangement with Biz2Credit, we can provide borrowers with easier access to capital than ever before, while mitigating risk and offering competitive pricing.”

The agreement is the first-ever equipment-backed international partnership in the small business marketplace lending industry, and Biz2Credit’s initial foray into this asset-based lending vertical.

“This landmark partnership enables small business owners to secure capital quickly while broadening our network of asset-based loan products and institutional lenders,” said Rohit Arora, CEO of Biz2Credit. “We are excited to expand our footprint in the small business finance industry.”

Advantage Funding is a subsidiary of Macquarie Group Limited, a global provider of investment banking and financial services.

Visit advantagefund.com or biz2credit.com> for more information.

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Company May Be Small, But Makes A Mighty Impression

Customer Service Strategies: All About You Limousines co-owners Andre and Karen Gaughan believe in always answering the phone, live. “You’re not going to get a voicemail or answering service. You’re going to talk directly to myself or Karen,” Andre says. They make themselves available 24/7 to ensure they don’t miss an opportunity to take care of their customers. “Nobody is going to represent your company like you,” he says. Andre has a background as a firefighter and EMT, and prides himself on being punctual and doing things right the first time. His wife Karen is a former law enforcement officer, and believes in the importance of service to the community and operating with a high degree of integrity. “Our former professions have really been incorporated into our business model,” she says.

Client Types: All About You serves a variety of different clients, including wedding parties, proms, graduations and nights on the town. However, as they’ve been building the business and working to together, the Gaughans have discovered their real passion lies in the wedding industry. “We want to be a one-stop shop for the client,” Andre says.

Fast Facts

Location: Dumfries, Va.
Owners: Andre and Karen Gaughan
Founded: Nov. 2014
Vehicle Type: Mercedes Benz S Class stretch limousine
Fleet Size: 1
Employees: 4
Annual Revenue: $20,000
Website: www.allaboutyou.limo
Facebook: http://ift.tt/204uWgk
Phone: (703) 932-0882

Origins: Andre has been driving in the industry for almost 20 years, and had a chance to observe how many companies handled clients. He experienced different types of vehicles, including some that weren’t well-maintained. When he’d arrive at a client’s house and wasn’t in the same vehicle the company said it would provide, he’d had enough. “It was time for me to take all of the knowledge and information that I had learned and put it to work. I wanted to provide a chauffeured professional transportation service to the people who live in our community,” he says.

Biggest Success: While All About You was the preferred chauffeured transportation company for the 2015 Miss World and Miss United States pageants in Washington D.C., that isn’t what the Gaughans believe to be their biggest success. They love being able to give back to the same community that gives to them. The company offers payment plans to those who can’t necessarily afford to pay everything up front, and they participate in charity work as well. They’ve supported “Enough Cries,” an organization that assists teen women who have been abused. They surprised a group of the girls and gave an encouraging speech: “I said, ‘Don’t think that because you aren’t paying for this you shouldn’t experience it. You absolutely should look forward to success and the good things in life,’” Andre says. “To me, that has more value than any one customer or any one thing that we’ve ever done.”

Marketing Strategies: Behind word-of-mouth, Facebook ads have been their most successful marketing endeavor. Learning about the importance of SEO and using it to minimize marketing and advertising costs has saved them a lot of money as well.

Lessons Learned: Starting a limousine service isn’t easy. “You can’t just build a website, create an email address and expect the phone to ring,” Karen says. The Gaughans believe the key to survival is to build relationships before business. You can’t be afraid of hard work.

Advice: “Before you start thinking you can run a business, go out there and learn your craft,” Andre says. Owning a limo business is a big step from just driving for one, and many companies don’t make it because they don’t do their research. Determine the needs of the market you want to serve before purchasing a fleet vehicle. He also recommends becoming acquainted with your affiliate base. “In this industry, your competitors are your friends,” Karen says. In addition, you must have all of your licenses and be bonded and insured. There are no shortcuts to success.

Future Plans: The Gaughans, who still work full-time day jobs, plan to continue to grow their business, and hope to purchase one car a year for the next several years. “We want to be self-sustaining on every front, become more technologically sound, and never jeopardize customer service,” Andre says.

Keywords

New Operator   operator profiles   small business   small-fleet operators   Virginia operators   weddings   

 

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