Showing posts with label 2016 at 02:00AM. Show all posts
Showing posts with label 2016 at 02:00AM. Show all posts

Saturday, December 10, 2016

Tradition Trumps Hip For Luxury Brand Love

<p><a href="http://ift.tt/2cRrTsy">Photo via PEXELS user Scott Webb</a></p>NEW YORK – Six in 10 affluent consumers believe luxury’s definition has changed in the last five years, according to a survey conducted by Ipsos.

Today, 90% are inclined to say luxury holds a different meaning to each individual, while 47% note the quality of luxury goods has declined. Despite these changing attitudes and the addition of new players to the luxury space, history still holds sway when it comes to consumers’ preference for luxury goods, with about 80% picking classic over cool.

Luxury Daily article here

Keywords

Branding   business trends   client markets   luxury market trends   research and trends   

 

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In A Troubled World, Remember Why People Travel

<p><a href="http://ift.tt/1Q0OJWU">Photo via PEXELS user Unsplash</a></p>Many Americans are weighing the rewards of travel — especially travel abroad — against the risks. France, once the country of joie de vivre, is now seen as a hotbed of terrorism. Turkey, having finally emerged from years of shaming (thank you, “Midnight Express”) and shown itself to be one of the world’s most hospitable countries, is being rocked by the convulsions of the region. Concerns about the Zika virus are affecting tourism in much of Central and South America, as well as the Caribbean and even now Florida. Of course there’s Lichtenstein, but if security becomes the primary goal of travelers, it could get extremely crowded.

Yet safety is illusory (something every American schoolchild now knows), while the pleasures of travel are steadfastly real.

The San Francisco Chronicle article here

Keywords

airports   ground transportation   group travel   international   leisure travel   research and trends   retail markets   safety   

 

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Driverless Cars Spark More Questions Than Answers

<p><a href="http://ift.tt/2gvznTb">Photo via Pixabay user geralt</a></p>In a series of initiatives that took place so quickly many Americans didn’t notice it happening, autonomous vehicles have suddenly lurched from science fiction to reality. And even at such a nascent stage, self-driving cars are poised to soon provide more choices to travelers opting for renting a car or hailing a taxi.

USA Today article here

Keywords

autonomous vehicles   business travel   corporate travel   driverless cars   group travel   leisure travel   passenger safety   regulatory enforcement   safety   Safety & Insurance   self-driving vehicles   vehicle safety   

 

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Ten Trends To Drive Success In 2017

<p><a href="http://ift.tt/1s9JZK1">Photo via PEXELS user Startup Stock Photos</a></p>Forbes contributor Ian Altman writes: Each year I have the honor of observing business trends as a keynote speaker and business advisor. For the fourth consecutive year, I am pleased to share the top business trends leading companies embrace to drive success. Some trends are in their infancy, and others have become part of the mainstream. These patterns emerge regardless of company size.

Forbes article here

Keywords

business trends   innovative marketing   marketing/promotions   Millennials   research and trends   Sales & Marketing   video   

 

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